Our Work

Increasing Political Impact

Democracy Legacy utilizes a multi-tiered approach to advance legislation & policy related to voter education.

Build effective intersectional MESSAGING campaigns to positively brand the values we support.

Create MEDIA which portrays our issues in a way that is relatable and connects to the audience.

Successfully SHAPE THE CONVERSATION of existing media to steer public opinion and win hearts and minds of voters.

Leverage DATA to identify and communicate with key voters in an individualized and evolving manner using online and traditional channels.

Building a Solid Infrastructure

The Foundation of Our Strategic Plan


Eliminate the stuttering “start and stop” of activism by providing focused tasks and consistent communication (instead of right before an “important” election happens).


Create a more comprehensive database of donors and voters that factors in their core issues, what motivates their support and what other groups they may be influenced by.


Build individualized plans to connect various communities and groups of people to inform how things work, their place in the system and how they can influence specific policies.


Fully leverage new technology, including online and social tools, to running campaigns that are more effective and nimble.


Reduce the dependence on expensive third-party tools, data that is “dirty” or compromised during hectic election seasons and information that comes from a slanted perspective.

Strategic Advantages

Why Our Methods Work


We tackle issues in a meaningful way to humanize and engage new support.

Noise Penetration

By leveraging tools & media platforms in a holistic manner, we capture and hold the attention of our audience.


We pull back the curtain on politics and show people how things work to advance the conversation and build a more inclusive base of participation

Shelf Life

Unlike most election materials, media content has value to our mission and to outreach beyond one campaign cycle.


We incorporate our issues into current events and topical discussions to influence the message of the media.


We build our stories around the voices of our audience to showcase common values.